Harnessing Fiat’s known ironic, tongue-in-cheek humor, we subverted the role of the “tech influencer”
to shine a witty light at every Fiat 500 Mirror technology feature.
Agency: Leo Burnett Italy
Role: Copywriter
The time Fiat added technology to style with a dash
of slapstick.
Harnessing Fiat’s known ironic, tongue-in-cheek humor, we subverted the role of the “tech influencer”
to shine a witty light at every Fiat 500 Mirror technology feature.
Agency: Leo Burnett Italy
Role: Copywriter